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Cons [195] of 4 x La Riche Directions Semi-Perm Hair..	Strength
complete waste in both products "this hair dye was the worst iv ever used was a complete waste of money did not work in any way very disappointed"	99.9%
really patchy in both products "put this on top of bleach blonde hair and after just 2 washes it went really patchy!"	99.1%
very disappointed in both products "this hair dye was the worst iv ever used was a complete waste of money did not work in any way very disappointed"	99.0%
absolutely awful in both products "this product is absolutely awful and i would avoid"	98.6%
before dying in both products "must bleach before dying"	97.4%
waste of money in both products "most shocking hair dye i've used i've got bleach blone hair and it hasn't touched it at all waste of money"	89.8%
fades quickly in both products "it fades quickly"	75.0%
virgin hair in both products "only use on colour treated hair it doesn't take on virgin hair at all!"	73.8%
dark tulip in both products "and dark tulip over xxl live purple"	70.6%
very patchy in both products "it was very patchy"	69.8%
waste your money in both products "don't waste your money"	68.1%
with vaseline in both products "just make sure you are careful during the application process and cover areas you don't want dyed with vaseline as it is quiet hard to remove the dye from your skin"	64.1%
damage my hair in both products "use this all the time it’s vibrant and doesn’t damage my hair💜"	60.9%
dying my hair in both products "i've been dying my hair for years i've gone loads of colours but this denim blue is by far my favourite"	59.0%
would not recommend in both products "would not recommend it !"	57.6%
wear gloves in both products "unless you want to stain your hands bright pink for the rest of eternity wear gloves"	55.2%
would not buy again in both products "would not buy again"	54.7%
very disappointing in both products "have used various red eyes before but this is very disappointing"	54.5%
washed straight in both products "the colour and dye just washed straight out"	53.4%
absolutely no colour in both products "left absolutely no colour on blonde hair"	53.1%
very small in both products "it didn’t do much to my thoroughly bleached hair other than a very small patch of pink on one side of my fringe which to be fair was a lovely colour for about a day or two but came straight out in the wash "	50.7%
rather disappointed "rather disappointed"	99.9%
terrible waste "terrible waste of money"	99.3%
awful stuff "awful stuff"	98.7%
worst mistake "thought i'd try directions and honestly it was the worst mistake"	98.7%
bloody awful "bloody awful!"	98.5%
absolutely terrible "absolutely terrible!"	96.7%
extremely dissatisfied "extremely dissatisfied"	95.9%
total embarrassment "meant to be a nice lilac colour and used 4 tubs on my hair and my hair was left looking in this state total embarrassment!"	90.8%
super disappointed "super disappointed"	89.9%
worst iv ever used "this hair dye was the worst iv ever used was a complete waste of money did not work in any way very disappointed"	89.9%
makes a mess "it rinses out quite clear compared to the magenta version of the same brand which makes a mess in your bath but the colour lasts quite a while"	89.8%
came out very dull "came out very dull barely a blue tint"	89.8%
quite pale "i have different variations on pink but the majority of my hair is quite pale and you can’t really tell that it’s pink"	89.5%
drip stains "the shower tiles now have permanent faded purple drip stains"	88.4%
miserable its heart "now i'm soooooo miserable its heart breaking"	86.5%
already broken "i am aware this was the last in stock at the time of purchase and am wondering if it was already broken before they even dispatched it!"	74.9%
tepid water "another tip to longevity of colour is to wash your hair in baby shampoo in tepid water no more than 30c"	74.9%
dying again "i use it to keep the vibrancy of the colour between dying again with permanent colour"	74.9%
star sorry "only reason i have given this a 2 star sorry"	74.9%
dosent damage "dosent damage the hair"	74.9%
dying skills "it still needs touching up but that's totally on me my bad dying skills not the quality of the colour"	74.9%
only issue "the only issue i have with it something i think i have already seen mentioned in another review which is that if you scratch your head you nails and hands will be covered in blue no matter how much of the dye you have washed out"	74.9%
most shocking "most shocking hair dye i've used i've got bleach blone hair and it hasn't touched it at all waste of money"	74.9%
nothing significant "i've washed my hair once since and the color has washed out a little but nothing significant"	74.8%
wouldnt waste "i bought the silver not too long ago and when i used it i left it on for 30 40 mins and it litterally did nothing to my hair the colour just slid off was not impressed hair was platinum blonde wouldnt waste my money again"	74.7%
arrived bang "product arrived bang on time considering the circumstances i was expecting a delay but that didn't happen"	74.6%
really tight "for guys with a really tight haircut on the side like me the short hairs will go much pinker than the rest of your hair if you're not careful so after 7 minutes i wiped it off the sides of my head allowing the top of my head to develop for longer"	74.6%
would avoid "this product is absolutely awful and i would avoid"	74.6%
remove those stains "very hard to remove those stains from ceramic"	74.6%
nasty smell "not at all messy and no nasty smell"	74.6%
minor inconvenience "this is only a minor inconvenience though"	74.5%
litreally washed "washed off and litreally washed off"	74.5%
dying brush "the only downside is the size shape of the pots as they’re too narrow for a dying brush so you have to decant it into a bowl"	74.3%
become expensive "can also become expensive for anyone with long hair as i had to dye it nearly weekly to retain a strong silver and i need one tub for my hair mid back length "	74.3%
wash out quickly "due to it being semi permanent it does wash out quickly especially if you use product and heat on your hair and dye does have a tendancy to rub off on pillows"	74.0%
zero stars "i would have left zero stars if i could!"	74.0%
have washed "the only issue i have with it something i think i have already seen mentioned in another review which is that if you scratch your head you nails and hands will be covered in blue no matter how much of the dye you have washed out"	73.5%
returning this "when they came i was so excited until i opened them and saw a complete mess hair dye everywhere in the box on the amazon box i'm pretty sure i ordered 4 not 2 and a half tubs one of the tubs was covered in dye and there wasn't a peel of tab of the dye and i'm not happy and i'm returning this"	73.5%
looks awful "where the colour has actually come out is very patchy and looks awful"	72.8%
wash out completely "probably i should wear gloves and don’t do it in the bath though hahah i highly recommend those colours as they are good to have a intensive colour change but they will wash off to be lighter and then you can do another colour it will not wash out completely though so please be aware"	72.6%
pure white "if your hair is pure white from bleaching it it will be more blue then silver"	72.5%
needed 3 tubs "i hadn't used this product for 20 years it still works great i massage the dye into my hair until it is a creamy consistency and leave in for 3 plus hours because my hair is thick and quite course i bleached my hair first i have very long hair i needed 3 tubs it doesn't cover up grey hair still a good"	72.1%
blue tubes "i bought neon blue packet says neon blue tubes say neon blue"	71.8%
loses intensity "it loses intensity after 4 5 washes but the effect is quite nice as it ends up being a light green ish shade"	71.3%
wasted on a defected item "so now my money has been wasted on a defected item"	71.0%
slightly washed "my hair was red on top of bleached hair previously but a slightly washed out more orange tone of red this is more pinker deep red"	70.7%
cold colours "i have also tried the purples which look fab but wasn't for me it didn't go down too well when removing so i now know to stay away from cold colours but maybe that's because i am naturally ginger?"	70.6%
dark strawberry "blonde with copper dark strawberry and light and some greys coming through"	70.6%
dark purple "bought this product was ment be rose red but it was dark purple there no way of changing it or returning it so waste of £20 brilliant !"	70.6%
stained everything "faat delivery but the colour came oit nothing like its suppose to its stained everything and my hair is green not blue!"	70.4%
wasted our time and money "would not recommend as the dye didn't even stick to my hair and just wasted our time and money"	68.8%
stain your hair "it does last a while mine lasted over a month and it does stain your hair!"	67.8%
disappointed about this "disappointed about this after so many good reviews i thought this would give me a nice dark silver colour"	67.1%
wash off to be lighter "probably i should wear gloves and don’t do it in the bath though hahah i highly recommend those colours as they are good to have a intensive colour change but they will wash off to be lighter and then you can do another colour it will not wash out completely though so please be aware"	67.0%
permanent dyes "like with other non ammonia non permanent dyes you have to leave it on a lot longer than it says unless you have very light coloured hair so i’d recommend putting it on for at least a couple of hours"	67.0%
washed out quickly "washed out quickly"	66.4%
very heavy "another go at it and my hair will have a very heavy hint of silver"	66.3%
looks nothing "it looks nothing like the picture they advertise with the product"	66.3%
fades after one wash "this product has left it feeling dry and the colour fades after one wash"	66.3%
would definitely "i would definitely not recommend"	66.2%
they stain "of course they stain!"	66.1%
lukewarm water "just for reference i only washed my hair in lukewarm water and used l’oréal colour protect shampoo which i used before when i had blue hair which i had done in a salon and the shampoo was fine with my other hair colour brand"	65.7%
dying dry shampoo "wait a minimum of 2 days before washing after dying dry shampoo is your friend "	65.7%
facial exfoliator "i also got some all over my neck forehead and hands again whoops but with a quick facial exfoliator it was off and no stains!"	65.6%
washed out a little "i've washed my hair once since and the color has washed out a little but nothing significant"	65.6%
bleeds like crazy "smells pretty good and it’s cheap but the colour bleeds like crazy for up to 3 washes after by which time it already starts to slightly fade "	65.5%
starts to fade "fast delivery and i’ve got plenty under the sink for when it starts to fade"	65.5%
cruelty free "the dye does not smell is cruelty free"	65.3%
bleed onto bed sheets "midnight blue directions goes on very nicely and lasts for ages the only issue with this colour is that it's so extremely pigmented that it will bleed onto bed sheets and collars of tshirts for weeks i only need to wash my hair once a week so maybe if you do it more often it might be okay"	65.3%
pretty expensive "it was getting pretty expensive"	65.1%
dirty green either "5 weeks this bright too and the pastel colour after isn’t a dirty green either ☺️"	64.6%
torn but thought "i read the reviews and was torn but thought i would try it anyway"	64.5%
ridiculously porous "i'm guessing my hair is ridiculously porous so soon as i get this purple abomination off my roots i'll mix the toner with conditioner and see what happens!"	63.8%
dont waste "dont waste your money or do as some suggest and go to poundland to get it n try it at their cost"	63.6%
slightly fade "smells pretty good and it’s cheap but the colour bleeds like crazy for up to 3 washes after by which time it already starts to slightly fade "	63.5%
purple streaks "i mix this with conditioner and use it as a white toner the purple eliminates yellow in my hair cause its opposite its good for that except it does come out with light purple streaks in sometimes but i don't really mind :p"	63.2%
arrived broken "cannot fault the product however the fact that 2 out of the 4 pots i ordered arrived broken leaking lovely orange dye all over the box which had been bashed on one side"	61.9%
lack of skill "because my original blonde was different shades & unevenly applied through lack of skill so the blue has turned out in different shades"	61.4%
very obvious "i did leave it in for a lot longer 40mins than the directions on the tub suggested as i have a few dry areas in my hair that take longer to absorb the dye and as i am doing my entire head blue it's very obvious if certain areas are different colours"	61.3%
leaking everywhere "item came completely damaged and leaking everywhere!"	61.3%
very poor quality "very poor quality and not worth the money"	61.2%
looks ridiculous "looks ridiculous!"	61.1%
destroy my curly hair "i like that this dye doesn't have bleach in it so it doesn't destroy my curly hair or change the texture in any way"	60.5%
fade even then "the latter is more effective and it took two weeks of washing it everyday shampooing it twice each time for it to fade even then it was still a nice light pink colour"	60.4%
streaky 1st time "easy to apply however went streaky 1st time so had to try again and worked better 2nd time round!"	60.3%
this problem "unfortunately as many blue hair dye users know this colour won't come out easy and i will most likely have to dye my hair green in order to even out the colour dye it black or bleach it again multiple times in order to use another brand to fix this problem"	59.9%
before second "so the first photo was my hair before second when my hair was bleached all over third is directions rubine over all my hair and it covered so even and i'm happy with the results!"	59.8%
after dying "i usually also condition my hair after dying because it can still feel brittle due to the bleach"	59.1%
purple abomination "i'm guessing my hair is ridiculously porous so soon as i get this purple abomination off my roots i'll mix the toner with conditioner and see what happens!"	58.8%
were already "my expectations were already low as my hair was strawberry blonde so didn’t expect the full pastel effect to work on me"	58.0%
n't come out blue "didn’t lighten the hair first as yellow and blue make green but still didn’t come out blue but there was a change in colour"	57.6%
complete mess hair "when they came i was so excited until i opened them and saw a complete mess hair dye everywhere in the box on the amazon box i'm pretty sure i ordered 4 not 2 and a half tubs one of the tubs was covered in dye and there wasn't a peel of tab of the dye and i'm not happy and i'm returning this"	57.4%
worry about that "i lot of colour washes out when you rinse so don't worry about that"	57.4%
not impressed hair "i bought the silver not too long ago and when i used it i left it on for 30 40 mins and it litterally did nothing to my hair the colour just slid off was not impressed hair was platinum blonde wouldnt waste my money again"	57.4%
dark brown "i used the ebony dye expecting it to dye my hair a black or at least very dark brown and it came out very dark purple and turned my roots green"	57.2%
extremely pigmented "midnight blue directions goes on very nicely and lasts for ages the only issue with this colour is that it's so extremely pigmented that it will bleed onto bed sheets and collars of tshirts for weeks i only need to wash my hair once a week so maybe if you do it more often it might be okay"	56.6%
not have any dislikes "i did not have any dislikes"	56.5%
not very pigmented colour "you don't get much product and it's not very pigmented colour was gone in 1 wash"	56.4%
have a few dry areas "i did leave it in for a lot longer 40mins than the directions on the tub suggested as i have a few dry areas in my hair that take longer to absorb the dye and as i am doing my entire head blue it's very obvious if certain areas are different colours"	55.9%
with tones "so i understand my hair is uneven with tones but"	55.9%
hair was not dyed "she was very sad when she saw that her hair was not dyed"	55.9%
load of rubbish "load of rubbish"	55.3%
riche website "i followed the instructions and also read up on the la riche website to ensure i was doing it right and still nothing"	55.2%
green not blue "faat delivery but the colour came oit nothing like its suppose to its stained everything and my hair is green not blue!"	55.2%
barely any take "i applied as per the instructions the first time and there was barely any take so the second time i applied to dry hair that had just been washed and it turned out perfectly on the blonde sections of my hair"	55.1%
sure on longevity "i havnt washed it yet so not sure on longevity just yet"	55.1%
stains skin "it's consistency doesn't lend itself to absorbing effectively with the hair the dye stains skin unlike anything i have seen before i had to resort to a mixture of water bleach and nail varnish remover to get it to a mild staining"	55.1%
gave me palpitations "everytime i washed my hair the water would run pure deep pink which gave me palpitations every time it rained outside"	54.9%
slapped it on carefully "i slapped it on carefully with a tinting brush and let it sit"	54.8%
truly horrendous "truly horrendous"	54.8%
no reply to email "no reply to email"	54.8%
no brush just tubs "first thing no gloves no brush just tubs"	54.8%
very long hair "i hadn't used this product for 20 years it still works great i massage the dye into my hair until it is a creamy consistency and leave in for 3 plus hours because my hair is thick and quite course i bleached my hair first i have very long hair i needed 3 tubs it doesn't cover up grey hair still a good"	54.7%
very long as definitely "didnt last very long as definitely did not look like a bright lilac as pictured"	54.7%
it's patchy "didn't take aswell as i'd hoped alot of it came out on rinsing after having the product on so it's patchy but i'll reapply and see how it goes"	54.7%
no dyes like this "don't last very long but no dyes like this do i have used probably every dye out there!"	54.7%
would not recommend at "would not recommend at all"	54.7%
were no gloves "it's a very easy to use colour but there were no gloves and the colour did not last"	54.7%
it's so patchy "having to redo as it’s so patchy"	54.7%
supposed to be fire "the colour was supposed to be fire"	54.6%
does n't work at "tried on my natural grey hair but it doesn't work at all"	54.6%
not for brown hair "i nearly did not buy this rubine colour based on some of the other reviews which stated it was not for brown hair but i am very glad i ignored them"	54.6%
n't look any different "had faded blue hair didn't look any different!"	54.6%
n't what i wanted "not necessarily a bad thing if that's what you're looking for but in my case this unfortunately wasn't what i wanted"	54.6%
harmful to hair "great and non harmful to hair!"	54.4%
bought the silver "i bought the silver not too long ago and when i used it i left it on for 30 40 mins and it litterally did nothing to my hair the colour just slid off was not impressed hair was platinum blonde wouldnt waste my money again"	54.4%
liquid to help fade "i have to fade mine before going back to work so i washed it everyday use head and shoulders or washing up liquid to help fade it"	54.4%
fade as quickly "colours are bright and do not fade as quickly as others!"	54.4%
bashed on one side "cannot fault the product however the fact that 2 out of the 4 pots i ordered arrived broken leaking lovely orange dye all over the box which had been bashed on one side"	54.2%
n't expecting them "my roots are ash blonde naturally and did not take up the color though i wasn't expecting them too"	53.9%
putting a red shampoo "but it was worth it and now back to my blonde hair after putting a red shampoo on!"	53.9%
lots of old towels "however lots of old towels are needed and it does get everywhere"	53.9%
gloves old towels "i kept the colour on for about 25 minutes i fully recommend the advice that you need gloves old towels and some bleach to clean up the bathroom afterwards"	53.8%
all black bedding "i find it easiest to buy all black bedding don't worry though it all comes out in the wash this is a particular relief when you tell hotel staff when you are checking out"	53.7%
barely a blue tint "came out very dull barely a blue tint"	53.7%
much it will dull "i'm currently unsure how much it will dull down as i've only just dyed it and its not had another wash yet"	53.5%
made the mistake "iv been using directions for 3 years in between iv made the mistake of using different brands of colour bomb & iv always regretted it!"	53.5%
smashed with hair "i bought 4 together and 2 was smashed with hair dye everywhere!"	53.4%
still nothing "i followed the instructions and also read up on the la riche website to ensure i was doing it right and still nothing"	53.4%
gone in 1 wash "you don't get much product and it's not very pigmented colour was gone in 1 wash"	53.4%
green so so badly "i want it green so so badly"	53.2%
brittle due to the bleach "i usually also condition my hair after dying because it can still feel brittle due to the bleach"	53.2%
problem with direction's "i've never had this problem with direction's before i wont be buying this particular shade again :"	53.2%
before i wont "i've never had this problem with direction's before i wont be buying this particular shade again :"	53.2%
purple so dont expect "it will leave some of your hair blue purple so dont expect miracles"	53.0%
black will fade "the green shade is also very long lasting and if used on lighter hair shades this seems to be what the black will fade to"	53.0%
does n't wash out nicely "not enough pigment and doesn’t wash out nicely!"	52.9%
silicone shampoo "this is the process i follow: wash hair ideally with a non silicone shampoo and do not apply any conditioner serum or product"	52.8%
patchy and only "also to mention i had bleached my hair twice prior to putting the colour on so it should have stuck to it no bother not went all patchy and only colouring parts"	52.7%
not just a toner "this does dye your hair and is not just a toner but your hair needs to be very very light first"	52.7%
quite what i expected "totally different shade than on the picture more blue than anything still nice but not quite what i expected"	52.7%
their battering "packaging could do with some more protection as both pots were on the same side of the box the amount of dye left in them after their battering was under half a pot so unable to dye my hair as planned"	52.5%
no good on a holiday "no good on a holiday if you swim a lot though"	52.5%
what a waste "what a waste"	52.3%
some serious issues "it has some serious issues with water"	52.3%
just has n't taken "my daughter is very light blonde and it just hasn’t taken"	52.1%
sooo sooo bad "sooo sooo bad!"	52.1%
really did n't like "it may suit some people but i really didn't like it"	52.1%
losing a lot of colour "also when you wash your hair you are constantly losing a lot of colour"	52.1%
full marks "full marks for value for money"	51.9%
seemed pleased "the missus seemed pleased"	51.8%
ignored them "i nearly did not buy this rubine colour based on some of the other reviews which stated it was not for brown hair but i am very glad i ignored them"	51.7%
wish i hadnt done "i read the reviews and went against them which i now wish i hadnt done"	51.6%
to bleach first "i was advised not to bleach first"	51.5%
strawberry blonde tint "slight strawberry blonde tint in some lights but nothing more"	51.5%
trying to remove the "we have now spent almost 2 weeks with washing hair morning and evening trying to remove the dye but no luck"	51.5%
very long lasting "the green shade is also very long lasting and if used on lighter hair shades this seems to be what the black will fade to"	51.4%
pastel shade "i even lightened hair more blonde so a pastel shade would take but its so faint if at all in places"	51.3%
vitamin c masks "i have removed pink before but 4 colour removers later several ash colours unred colour remover vitamin c masks nothing removes this!"	51.1%
retain a strong silver "can also become expensive for anyone with long hair as i had to dye it nearly weekly to retain a strong silver and i need one tub for my hair mid back length "	50.8%
yellow lengths "i now have orange roots and illumious yellow lengths"	50.7%
patchy bleach "really happy with the vibrancy and even cover it gave over my patchy bleach job!"	50.6%
absolutely nothing "did absolutely nothing!"	50.4%
clearly not blue "however the result is clearly not blue but very bright purple im guessing its plum "	50.3%
...

Cons [272] of La Riche Directions Alpine Green Semi-..	Strength
complete waste in both products "complete waste of time money and effort!"	99.9%
very disappointed in both products "violet directions did not show up at all on my hair very disappointed"	99.0%
absolutely awful in both products "pastel pink absolutely awful dye more like conditioner"	98.6%
before dying in both products "that said i bleach my hair before dying so if you don't ymmv depending on your hair type & colour"	85.2%
fades quickly in both products "there’s a tiny tiny bit of a hue in light sometimes on my dark hair but it fades quickly which"	75.0%
does n't work in both products "or if this just doesn’t work but i’m so disappointed"	74.8%
virgin hair in both products "i used the dye on my natural brown hair without bleaching beforehand and the colour lasted about 3 washes my bath was vibrant green every time i washed my hair the dye does not stick to virgin hair well which was a shame as i really liked the dark greeny blue colour it came out as"	73.8%
dark tulip in both products "however the dark tulip dye second photo i uploaded came out as a very nice in my opinion purple colour"	70.6%
very patchy in both products "some parts are pretty white but it's very patchy overall i used a clarifying shampoo as recommend"	69.8%
waste your money in both products "please don't waste your money like i have"	68.1%
waste of money in both products "waste of money and cannot contact seller"	66.7%
with vaseline in both products "make sure you protect ears neck etc with vaseline to avoid staining!"	64.1%
damage my hair in both products "this dye didn't actually damage my hair at all so the only con is human error lol this dye will stain everything and anything ie skin "	60.9%
would not recommend in both products "i will never use this product again and would not recommend it"	57.6%
wear gloves in both products "i have to say i did wear gloves whilst applying this but i did manage to cover my head ears and neck in pink dye"	55.2%
would not buy again in both products "nice for a cuz he but would not buy again"	54.7%
very disappointing in both products "very disappointing do not recommend"	54.5%
really patchy in both products "came out really really patchy i did a test strand and it took way longer than the instructions said to take the colour"	54.2%
washed straight in both products "tried it again for over an hour and finally again for 3 hours and each time the colour just washed straight out"	53.4%
absolutely no colour in both products "absolutely no colour pay off on my blonde hair"	53.1%
strawberry blonde in both products "used this on my sons hair one is strawberry blonde the other a darker blonde"	52.7%
very small in both products "would recommend buying it but keep in mind that the tubs are very small"	50.7%
absolute waste "absolute waste of money"	99.9%
worst toners "this is one of the worst toners i've used for reliability"	99.9%
really disappointing "it was really disappointing"	99.5%
really disappointed "really disappointed"	99.3%
really annoying "however really annoying is what it did to my roots"	98.8%
been disappointed "luckily i don't really mind as i've been purple before but if i was set on blue i would have been disappointed"	97.9%
disappointed especially "was really disappointed especially after i bleached and toned my hair for it to be a light colour"	94.4%
made a mess "didnt work on my hair just made a mess with everything that touched my head turned blue"	89.9%
extremely pale "i know it is a pastel colour but it is so extremely pale you could barely see it"	89.4%
unhappy client "i didn't check it but i used the colour on a client and the tone was too dark which resulted in a bad colour job and an unhappy client"	75.0%
overly bleached "i used this on overly bleached hair so after a few washes it started to fade really quickly which to be fair every colour i tried was doing so expected this to be no different"	75.0%
faint tint "this product didnt take to nlindr hair could see a faint tint but barley any colour"	74.9%
very difficult "still getting rid of the color on the skin is very difficult i tried everything: soap of courses nail polish removal scrubs ashes"	74.9%
fade however "i was thinking about getting alpine green instead but it was too dark this does fade however after a couple of good washes"	74.9%
very messy "it did come off pretty well but still it is very messy if your doing it yourself like me"	74.9%
only gripe "my only gripe is that it is quite expensive for what it is i was shocked at the size of the tub!"	74.9%
stain even "beware that the dye can stain even after first wash so use old pillowcases"	74.9%
nasty orange tint "it wasn't as bad for me but it left a nasty orange tint to my roots that was not there before"	74.9%
manic panic "i should have gone with manic panic"	74.8%
silly putty "the dye smells like silly putty in the tub but had no odour at all when putting it on my hair"	74.8%
fades green "fades green"	74.8%
didnt work "i brought this for my daughters hair after trying all those diy temporary jobs at home tissue paper chalk felt tips you name it it didnt work and she really wanted purple hair!"	74.7%
annoyed haha "like so long i'm getting annoyed haha"	74.7%
very feint "when washing my hair i use an anti dandruff shampoo and conditioner there has been some very feint staining on my white towels but again this completely disappears when washed"	74.7%
very damaged "used this on my bleached very damaged hair and mixed it with conditioner to get a lighter colour"	74.7%
green tones "however the last green tones were a nightmare to remove and i had to resort to more bleach when every other solution i tried failed me"	74.7%
pale green "the final result was a pale green"	74.7%
small container "quite a small container but it covered all of my hair"	74.7%
avoid staining "make sure you protect ears neck etc with vaseline to avoid staining!"	74.6%
poorly bleached "lasted 6 to 8 washes on poorly bleached thick hair"	74.6%
almost untouched "it made my roots purpley at the front made my fringe white but left the very cool blonde almost untouched"	74.6%
padded envelope "the tub was cracked on arrival in a padded envelope"	74.6%
very misleading "very misleading"	74.6%
smaller than "initial review to note that i have received this product pastel pink and another wisteria however have to order another of each as the tubs are smaller than i was expecting and i have fairly long thick hair"	74.5%
only problem "my only problem and the problem i have most with these dyes is that they stain really badly if you use them straight from the pot"	74.5%
rather disappointing "used on blonde hair and lasted 1 wash so rather disappointing"	74.5%
mixed results "i've tried a few of these directions semi permanent dyes on un bleached hair now and have had mixed results"	74.4%
washed away "first he found there were no instructions in english he went on line and found how to use the product spent quite some time following the instructions to the letter only to find at the end that all the colour had just washed away"	74.4%
very expensive "i had to have a very expensive colour correction before i had my highlights down again"	74.3%
negative reviews "i see a few negative reviews that can literally be explained by looking at the product more or maybe they don’t have much hair dye experience but anyway here’s some pointers: • this is vegetable dye"	74.3%
were no instructions "first he found there were no instructions in english he went on line and found how to use the product spent quite some time following the instructions to the letter only to find at the end that all the colour had just washed away"	74.2%
fade too quickly "doesn't fade too quickly either but best advise is use a gentle shampoo and keep the shower running cool when you rinse as using hot water will make the colour run quicker"	73.8%
sons fringe "i put it on my 9 year old sons fringe left it for the 15 mins as stated & rinsed washed straight out"	73.7%
heat seals "i have also found that heat seals the colour for lasting longer"	73.5%
completely washed "lasted about 8 weeks before it completely washed out and didn't leave any staining on my hair!"	73.5%
colour doesnt "colour doesnt take at all more repelled from the hair"	73.2%
rather fast "fades rather fast but if u add a little into your shampoo bottle just brightens up your colour with every wash"	72.7%
weird blue "and it is turquoise y too more blue than green but fades to a weird blue y green later on"	72.5%
dried out straw "my hair feels like dried out straw to the touch despite being super healthy and not having been dyed in over 14 month before using this"	72.4%
remove yellow "used to remove yellow from bleached blonde hair"	72.4%
expected date "the product arrived a day earlier than the expected date which was very pleasing!"	72.2%
fussing around "theres no fussing around with squeezing tubes into bottles and shaking them till your arm falls off just scoop out and apply"	72.0%
doesnt smell "good quality doesnt smell bad doesn't stain and gorgeous colour"	71.8%
diluted bleach "if the product stains the skin which it will if you let it gloves and keeping it off your face are essential diluted bleach was the only thing that we found that could remove it"	71.6%
dying it dark "bleaching it makes it green and dying it dark makes it dark green"	71.4%
obvious down "the obvious down is the mess"	71.0%
damaged hair "this tub conditions your hair too which is a big big bonus if you have dry damaged hair like i did!"	70.2%
despite bleaching "dident last long atall gone in one wash despite bleaching"	70.1%
been warned "you have been warned"	69.3%
little smidge "hair type: curly slightly dry long i used one pot but only have a little smidge left"	69.1%
lengthy process "but i still have half of it left considering i only dip dyed 2 inches of my black hair really after bleaching though which is a lengthy process and i'm going to apply it and re dye my hair tips repeatedly until it's all used up!"	68.9%
just a shame "just a shame the silver didn't work"	68.7%
brutal growth "and your hair will also be blue too during wear this is a great way to soften the dark to light brutal growth of bleach at first glance to make it seem more like you have darker roots intentionally i recommend putting onto dry hair try this with purple shampoo first to see how ur hair takes as this will respond in a similar way"	68.4%
slightly grey shimmer "normally i use a purple shampoo on my hair and leave it on for quite a while so i have a slightly grey shimmer anyway that i wanted to intensify with this"	68.3%
wrong tone "didn't really seem to help with my hair at all but i may have been using the wrong tone"	68.3%
ruined my hair "to say it ruined my hair is an understatement"	68.2%
weird gradient "now i have a kind of weird gradient between yellow at the root and blue on the ends but definitely no silver grey"	68.2%
quite brassy "i just bleached my hair and it was quite brassy so once it had dried i applied the directions white toner all over and left it for 60 mins i wanted maximum effect "	68.1%
could remove "if the product stains the skin which it will if you let it gloves and keeping it off your face are essential diluted bleach was the only thing that we found that could remove it"	68.1%
test strand "came out really really patchy i did a test strand and it took way longer than the instructions said to take the colour"	67.7%
double dying "double dying did not improve the situation either"	67.4%
lack of longevity "however i expect the result vary depending on hair type and i know my hair is damaged and porous so that could explain the lack of longevity also the lilac is very pastel so i expect a brighter colour would last much longer"	67.2%
nothing worked "nothing worked!"	67.1%
n't washed every "once dried it was a very light candy floss pink at best and in parts was more like highlights literally lasted about 2 weeks and her hair isn't washed every day"	67.1%
stained the towels "i do agree that it stained the towels during the application process but the dye did was out after a machine wash"	67.1%
disappointed in this "really disappointed in this"	66.7%
very faint "i have a few very very very faint pink bits in my hair that only i can notice cause i know they should be there and that is literally it"	66.7%
shaking them "theres no fussing around with squeezing tubes into bottles and shaking them till your arm falls off just scoop out and apply"	66.4%
looks really washed "i had the same amount of hair dye on the pink side different brand and it covered everything perfectly but this one looks really washed out"	66.2%
they will fade "i like these dyes but of course they will fade"	66.1%
totally useless "sorry to say this is a totally useless product"	65.8%
worried my hair "i left it on for about 15 minutes maybe slightly over as i was worried my hair might go vibrant pink!"	65.8%
disappointed my hair "i was really disappointed my hair is still yellow this definitely doesn't do what is says on the tin!"	65.7%
white grey "recently bleached my hair wanted it white grey but as always it went yellow"	65.4%
needed 2 tubs "in person it does seem a bit patchy but that’s because i needed 2 tubs and only had 1 also it was hard getting it through my hair when wet"	65.4%
much of my skin "managed not to stain too much of my skin"	65.4%
neither color "i wont use hydrogen on my hair to able to use this hair coloring neither color my hair to blonde so it was a waste of money for me : update: my bf said it would be nice if i try to blonde my hair and give a shoot because it'd be awesome hair color"	64.9%
paper chalk "i brought this for my daughters hair after trying all those diy temporary jobs at home tissue paper chalk felt tips you name it it didnt work and she really wanted purple hair!"	64.8%
barely showed "barely showed up and had washed out in a couple of washes"	64.6%
disappointed by that "i’ve seen a few reviews disappointed by that"	64.6%
sadly the plum "sadly the plum still ruined it all it came out more like violet darker than pictures here maybe it fades to actual red purple 'plum' with time?"	64.5%
unnatural colours at work "i've wanted purple hair for ages but not allowed unnatural colours at work so i only wanted a temporary colour"	64.3%
fault directions hair "i can never fault directions hair dye"	64.2%
disappointed with "i'm actually quite disappointed with it as i believed that the colour would be more vibrant or lively"	64.1%
stained hair "i am now left with green stained hair"	64.1%
unsure of that "it didnt fade out completely but enough that the mild ginger tones i had left in my hair after bleaching are showing through already and that's only after 1 wash having said that i did kix conditioner into the dye before applying to make more product as i only had 1 tub so i'm unsure of that has anything to do with it so in pics it now looks more red dark orange but it's a really nice colour when first applied and i love how easy it is to use"	64.0%
remove from the hair "on bleached hair it is hard to get a true midnight shade of blue item got lost at the post office but that is no fault of the seller blue washes out to a green after a few washes which is a shame according to my hair colourist directions is really hard to remove from the hair once it is on there so if you are looking to completely strip colour out or change colours then bear this in mind"	64.0%
stress this enough "i cannot stress this enough"	63.8%
completely out if pocket "at a hairdresser to put it right completely out if pocket!"	63.8%
totally forgot "i should really have done a before and after picture but totally forgot"	63.6%
waste of time and money "waste of time and money"	63.5%
wouldnt reccomend "wouldnt reccomend this product"	63.4%
human error "this dye didn't actually damage my hair at all so the only con is human error lol this dye will stain everything and anything ie skin "	63.3%
bleached streaks "we put this on the blonde bleached streaks in my hair and you can just barely tell i've done something to my hair no pink to be seen as such"	63.2%
stain baths "does stain baths if you don't wash away the dye quickly though"	62.9%
stains very little "stains very little"	62.8%
blonde and havent "i'm naturally blonde and havent dyed my hair before"	62.8%
complete waist of money "complete waist of money!"	62.5%
dying my hair odd colours "i have been dying my hair odd colours for just over 2 years now and i find that mixing this about 50 50 with turquoise makes the perfect blue with a fantastic fade time and a blue that doesn't rub off and stain everything!"	62.3%
fades to pink "if anyone is looking for a bright red please bare in mind that this is semi perm and fades to pink x"	62.3%
stain bleached hair "reds and blues stain bleached hair though"	62.2%
weak solution "had to use a weak solution of household bleach to try and get it out!"	62.1%
terrible product "i'm a hair dresser i've used these products b4 but will never use again terrible terrible product i've now had to book an appointment"	61.9%
your entire head "but yea if you cba buying a purple shampoo this is cheaper and if you mix if with conditioner maybe you can cover your entire head and it does the same job tbh"	61.8%
just 1 wash "beautiful colour but sadly does fade after even just 1 wash"	61.5%
damage the hair "doesn't damage the hair at all doesn't itch or burn and was so easy to comb through with no knots"	61.4%
long atall "dident last long atall gone in one wash despite bleaching"	61.0%
long curly "i used a whole pot to reverse ombre my medium long curly hair"	61.0%
cover & longevity "it is forest green not ebony poor cover & longevity"	61.0%
hair wasnt "daffodil only showed up very lightly on my hair but i susspected as much as my hair wasnt really light enough to begin with"	61.0%
killing my hair "i love this sooo much beens trying to get my hair bright red from black for a while now so iv used a lot of dyes and it was killing my hair so much but iv used this and my hair fills amazing and so much brighter then any proxcide dye iv been using so i'm very very happy with it will be defo sticking to this from now on i can at last keep my red hair without killing it in the process"	60.7%
worn gloves "stains badly everywhere should of worn gloves lovely colour but fades fairly quick most was gone after one wash but the initial colour looked amaze"	60.5%
wasting the product "and purple used dye on light grey dyed hair blond firstly definitely worth the money i only had to use a little and i have loads left it's almost like i haven't even used any that's how much i have left in each pot so a little does go a long way you don't have to use loads and loads other wise you are wasting the product the smell just like others have said all of my colours i brought smell almost like play dough but it actually smells nice "	60.4%
up of hair extensions "my hair has been every colour under the sun bar grey and yellow but for the past two years i have left it alone so it can grow really long fed up of hair extensions "	60.3%
washed out after 2 days "i've used the blue loads of times and its great but the pink looked great but washed out after 2 days"	59.9%
unpleasant scent "application was very easy and there was not any kind of unpleasant scent"	59.8%
were a nightmare "however the last green tones were a nightmare to remove and i had to resort to more bleach when every other solution i tried failed me"	59.5%
pale version "the water never really runs clear so once it gets to a pale version of your dye colour you're all done!"	59.5%
time interval "you only have to wait for about 15 20 minutes too for it to seep into the bleached hair which was much faster than the time interval for bleaching my hair had to wait for 70 minutes"	59.5%
lasted a couple of washes "if it is applied on wet hair the colour comes out more of a grey colour but if it’s applied on dry hair and is left on for a reasonable amount of time the colour outcome is incredible but on my hair the colour only lasted a couple of washes until it faded and a more of a blue ish colour was left and it’s not a bad colour either"	59.3%
first hurt "on bleached hair came out very neon pink which at first hurt my eyes and was a bit embarrassing but the bright colours lasted well over 3 weeks until i went swimming and the chlorine turned it a flamingo pink and later faded to peach"	58.9%
really not noticeable "it is not perfect but i have mixed highlights so it is really not noticeable for me i like the lilac hints"	58.8%
silver did n't work "just a shame the silver didn't work"	58.6%
blue did not take "i've used the pink dye and that's worked great but for some reason this blue did not take"	58.6%
yellowish and not such "i have blonde ombré hair after a few months of having it done it had gone yellowish and not such a nice white blonde i didn't want to have to re dye it so i thought i would try this toner"	58.6%
50's hair nothing "tried on three generations teenage 30's and 50's hair nothing happened didn't take at all"	58.1%
liliac and not blonde "my hair should be liliac and not blonde!"	58.1%
green apple "can’t wait to dye my hair again i had the green apple but i got send green apple but two different ones as one is light and one is dark 😂"	57.7%
doing it wrong "update i've brought this again just incase i was doing it wrong"	57.6%
just did n't work "it just didn't work"	57.5%
washed out altogether "it did brighten my exsisting orange streaks but barely and that only lasted until the first shampoo when it all washed out altogether"	57.5%
replacement silver "i complained and received a replacement silver that was blue as the first one"	57.1%
ginger tones "it didnt fade out completely but enough that the mild ginger tones i had left in my hair after bleaching are showing through already and that's only after 1 wash having said that i did kix conditioner into the dye before applying to make more product as i only had 1 tub so i'm unsure of that has anything to do with it so in pics it now looks more red dark orange but it's a really nice colour when first applied and i love how easy it is to use"	57.0%
bluer tones "easy to use colour great but you need to double up for shoulder length hair and four for long hair the dye takes fast but beware of colour fade in the sun and washing as my daughters hair has now gone to bluer tones instead of violet and that's only after 1 week !"	57.0%
pale white blond "after having bleached my medium brown hair to a pale white blond i wanted to dye my hair back to brown"	57.0%
still did n't work "tried again & left it on for an hourbut it still didn't work"	56.9%
doesnt last ages "doesnt last ages and fades over time as with most semi dyes"	56.9%
made a mistake "i thought i'd made a mistake not buying at least a second pot as it's quite small and i have alot of hair"	56.9%
this is vegetable "i see a few negative reviews that can literally be explained by looking at the product more or maybe they don’t have much hair dye experience but anyway here’s some pointers: • this is vegetable dye"	56.9%
n't last long "my daughter is a redhead & didn’t last long"	56.8%
extremely blonde "i followed the directions applied it to my bleached ombre hair some of the ends are extremely blonde"	56.6%
fades quite quickly "i will definitely be purchasing more as the only down side is the colour fades quite quickly "	56.6%
there was no staining "i read the warnings about stained towels and bedding etc and the first night i did put a towel over my pillow 'just in case' but in the morning there was no staining"	56.5%
washed out after 2 washes "washed out after 2 washes"	56.5%
most disappointing "this was therefore the most disappointing but i suppose it is to be expected when putting a light colour designed for bleached hair onto medium brown"	56.4%
came out terrible "didn't have much expectations to how it'd work but i really messed up and put a high life blonde on my already blonde hair and it came out terrible"	56.3%
not like the colour "just did not like the colour"	56.3%
n't a good look "had dark green hair for a couple of well then it went lime green wasn’t a good look"	56.3%
where i stopped "tried different dyes and this is the one where i stopped looking"	56.2%
over the sink "i’d recommend doing your hair over the sink first then later on after it’s been washed with the colour in then maybe have another just to make sure all the product is out or it dyes literally everything be aware you’ll forever have pink water now just be very subtle once all the product is out"	56.1%
onto dry hair "and your hair will also be blue too during wear this is a great way to soften the dark to light brutal growth of bleach at first glance to make it seem more like you have darker roots intentionally i recommend putting onto dry hair try this with purple shampoo first to see how ur hair takes as this will respond in a similar way"	56.1%
extremely long "if you dye your hair any shade of blue be prepared to be stuck with it for a very long time as the blue tint will last extremely long"	56.1%
really messed "didn't have much expectations to how it'd work but i really messed up and put a high life blonde on my already blonde hair and it came out terrible"	56.1%
damaged and dry hair "be careful when using on damaged and dry hair"	56.0%
trial and error "i have had a few of these products and i fell that the key to getting the tone or cover you want comes with build up and trial and error"	56.0%
just did n't take "i have used this dye before and its been great but as i don't have any other dye on my hair it just didn't take!"	56.0%
getting rid of the color "still getting rid of the color on the skin is very difficult i tried everything: soap of courses nail polish removal scrubs ashes"	56.0%
need it not the ends "it lasts a good few washes before it needs topping up but it only tends to be the roots that need it not the ends"	55.8%
barely noticeable "but this one had barely any pigment even when used neat there's only the slightest hint of purple barely noticeable"	55.5%
dark hair problems "dark hair problems but in conclusion purchase this product if you're looking for a nice cool blue green colour"	55.3%
came with no instructions "came with no instructions says lagoon blue but came out green"	55.3%
applied on dry hair "if it is applied on wet hair the colour comes out more of a grey colour but if it’s applied on dry hair and is left on for a reasonable amount of time the colour outcome is incredible but on my hair the colour only lasted a couple of washes until it faded and a more of a blue ish colour was left and it’s not a bad colour either"	55.2%
expected delivery time "on the bright side this was delivered earlier than the expected delivery time which was good!"	55.2%
either not bleached "i would only recommend using this if your hair is either not bleached or is only subtly lightened"	55.2%
it's a shame ": it's a shame"	55.2%
strand test "this product did not work my hair colour looked more like a kid of dark blue dark green and brownish if you want to buy this please mix it well in a bowl and strand test it first"	55.1%
just did nothing "but the product just did nothing"	54.9%
waist length hair "i have waist length hair so decided to stretch my dye by buying a deeper orange and diluting it with a conditioner to the light tint i wanted"	54.7%
will never buy again "will never buy again"	54.7%
not contact seller "waste of money and cannot contact seller"	54.7%
toned blonde balayage "i have natural dark blonde roots mousy and a mixture of slightly orange and yellow toned blonde balayage"	54.7%
very little difference "i don't recommend this product as it makes very little difference"	54.7%
just did n't last "she was so excited and it just didn't last"	54.6%
very long time "if you dye your hair any shade of blue be prepared to be stuck with it for a very long time as the blue tint will last extremely long"	54.6%
n't something anyone "the ends of my hair certainly had a more copperish tinge but seeing as i had that anyway it wasn't something anyone noticed"	54.6%
n't cover my roots "just to note it does not cover natural brown hair as it didn't cover my roots"	54.6%
after 5 mins wash "after 5 mins wash off"	54.5%
absolutely no difference "tried 15 mins as instructions stated absolutely no difference whatsoever"	54.5%
very annoying "very annoying"	54.5%
very short "my hair is very short and was dyed blonde very light except for a few yellow patches here and there and even they were quite light"	54.4%
ruined my work "i have bought a few dyes of the directions range and up until now i have had it constantly stain my skin and ruined my work top"	54.4%
hair 1 wash "for short hair 1 wash is more than enough to wash it off for long hair after the 2nd wash it turns into a washed green"	54.4%
does n't want to commit "all in all it was pretty cool to have funky coloured hair for a few days so great for anybody who wants a change but doesn't want to commit"	54.3%
massively thick "i have got medium length hair and not massively thick i will need to buy two tubs in the future to have more of an even coat"	54.3%
no smell to this product "there is no smell to this product which i was very surprised by"	54.3%
waste of my money "waste of my money although cheap i’ve used some blue shades before and they are decent"	54.1%
bleached ends of my hair "i use this on bleached ends of my hair which turned out a dark gingery toned brown"	54.1%
her hair during lockdown "bought this for my daughter as she was desperate to dye her hair during lockdown"	54.0%
nothing for my hair "i ordered the directions silver and unfortunately this did nothing for my hair"	53.9%
which were not for "pink tones which were not for me"	53.9%
cold water "getting him to not wash it for the first two days and then on only with cool cold water to ensure the colour lasts longer : colour is apple green and was put on bleached hair"	53.9%
last as long either "the product doesn't take so well to non treated hair and doesn't last as long either"	53.9%
nervous of going grey "might be my fault and maybe i should have left on for linger but was nervous of going grey!"	53.9%
seem a bit patchy "in person it does seem a bit patchy but that’s because i needed 2 tubs and only had 1 also it was hard getting it through my hair when wet"	53.8%
barely visible "even on my super blonde hair this color pink was barely visible not enough pigment at all"	53.8%
going to work "its not going to work"	53.8%
very unhappy i "very unhappy i'm sat crying"	53.8%
no english instructions "we didn't get off to a good start as there are no english instructions but thanks to an online translator we worked out what was needed"	53.7%
stain my hands "i had a feeling it wasn’t going to work when i didn’t used gloves to apply it to my hair and it didn’t stain my hands at all"	53.7%
wrong with directions "you really can't go wrong with directions"	53.7%
whole head "first time i have dyed my whole head red as i was always disappointed at hairdressers"	53.7%
thought i was buying "your picture shows a very purple hair dye which is what i thought i was buying but the product is ‘neon blue’"	53.7%
lmao not happening "lmao not happening"	53.6%
stained my sheets my face "it stained my sheets my face!"	53.6%
it's so weak "just unfortunate that it's so weak!"	53.5%
very daunting "having very dark hair i followed my friends advice and bleached it also very daunting "	53.5%
product was so awful "the seller themselves however were very prompt and very quick which makes me upset that the product was so awful"	53.5%
which is dissapointing "i got some color but not as nice as others which is dissapointing"	53.4%
only subtly lightened "i would only recommend using this if your hair is either not bleached or is only subtly lightened"	53.3%
smells nice but wont "took over a week to come very dark purple i was looking for a very light purple smells nice but wont buy this one again "	53.2%
were n't even in english "also the instructions weren't even in english"	53.1%
fade quick if you stopped "the remaining tint lasted about 2 weeks and i'm almost back to before so i'd say this would make a great dye for someone wanting to maintain a pastel or tint look having a separate conditioner mix with the colour to top up every few washes but knowing it'd fade quick if you stopped and wanted to try a new colour"	53.0%
disappointed as i usually "really disappointed as i usually love the brand"	53.0%
kind of annoyed "the yellow blue combo isn't exactly what i was hoping for so kind of annoyed"	53.0%
faded to a horrible "however after the first wash this colour really faded to a horrible off pink and it took a further 2 weeks for the faded colour to completely disappear"	52.8%
will not work otherwise "as usual i dyed the section of my hair i wanted to be blue blonde first as the dye on darker hair will not work otherwise"	52.8%
with no knots "doesn't damage the hair at all doesn't itch or burn and was so easy to comb through with no knots"	52.7%
does not stop running "it does not stop running!"	52.6%
please bare in mind "if anyone is looking for a bright red please bare in mind that this is semi perm and fades to pink x"	52.5%
after 1 wash "i bought the lilac and it's a good colour although i can't imagine it would show up much on anything other than light bleached blonde hair unfortunately is visibly faded after 1 wash and it only took about 3 washes to be completely gone from my hair so i am not totally sure i agree with the 'semi permanent' labelling i've used wash in wash out dyes that have lasted longer"	52.5%
tried different dyes "tried different dyes and this is the one where i stopped looking"	52.2%
beware of colour no "but beware of colour no way have i ever seen a pillar box this colour 🤣"	52.0%
a good look "not a good look"	52.0%
stain my skin "i have bought a few dyes of the directions range and up until now i have had it constantly stain my skin and ruined my work top"	51.8%
not there before "it wasn't as bad for me but it left a nasty orange tint to my roots that was not there before"	51.6%
letdown for this product "staining is really the letdown for this product truly upset with this"	51.6%
purple plum tints "i really hate those purple plum tints you get on the high street and at first i thought it had turned out like that"	51.5%
removal scrubs ashes "still getting rid of the color on the skin is very difficult i tried everything: soap of courses nail polish removal scrubs ashes"	51.5%
hair ruined "i'm so upset i spent so much money on this only to have my hair ruined!"	51.4%
particularly cheap "very disappointed it wasnt particularly cheap!"	51.2%
vitamin c bicarbonate "it was only supposed to last up to 8 washes but about 30 washes later and numerous potions like vitamin c bicarbonate of soda lemon vinegar to get it out the highlights in her brown hair are still bright green"	51.1%
just barely "we put this on the blonde bleached streaks in my hair and you can just barely tell i've done something to my hair no pink to be seen as such"	51.1%
slime stuff "also it smells funny a little like play doh or like that green slime stuff"	51.1%
n't rate on longevity "only used it last night so can't rate on longevity"	50.8%
slight lilac tint "we've previously used pink from this brand and it worked amazingly but this time a slight lilac tint at the very ends"	50.8%
just annoying "i'm sure my purple shampoo will fix this but it's just annoying"	50.7%
of the yellow sections "it turned my very light patches a lilac white colour and didn't even touch any of the yellow sections so now my hair is even more mismatched than it was before"	50.5%
none sulphate shampoo "colour washed out in the first was washed my hair with cold water and with a none sulphate shampoo"	50.4%
have n't given 5 stars "it was a bit drippy and fairly messy the only reason i haven't given 5 stars "	50.4%
just looked a bit dirty "all he was left with was a very slight orange tinge that just looked a bit dirty"	50.3%
...

Pros [212] of 4 x La Riche Directions Semi-Perm Hair..	Strength
absolutely beautiful in both products "it came out absolutely beautiful!"	100.0%
absolutely stunning in both products "easy to use and an incredible colour more vibrant purple at first glance but absolutely stunning"	100.0%
excellent product in both products "excellent product and price really liked the semi permanent colour for our teenage girl just wanting a colour in the 6 week holidays"	100.0%
incredibly vibrant in both products "the initial application is incredibly vibrant too"	100.0%
amazing colour in both products "my hair is an amazing colour!"	99.9%
very bright in both products "ordered the apricot dye and it's turned out pretty well so far this was over a bleached section of hair so it's very bright"	99.8%
really good in both products "really good product 1 pot was plenty to cover my hair some staining on the hands but washed off easily enough"	99.3%
best results in both products "best results are on bleached hair though!"	99.3%
amazing product in both products "amazing product"	98.5%
great results in both products "easy to use and great results !"	97.6%
good colour in both products "two pots did the whole hair with good coverage and good colour"	96.3%
favourite hair in both products "my favourite hair dye!"	93.7%
love love love in both products "love love love this"	93.1%
lovely colour in both products "works brilliantly & i often have people pass comment on what a lovely colour it is"	90.3%
excellent coverage in both products "excellent coverage two tubs of mint green remnants after colour stripping"	89.7%
love the colour in both products "absolutely love the colour"	88.7%
bright and vibrant in both products "even mixed with conditioner still super bright and vibrant"	88.5%
works best in both products "will definitely buy again when i start running out : remember that this works best on bleached very light blonde hair"	88.3%
well bleached in both products "really nice colour when applied to well bleached hair"	87.7%
looks amazing in both products "turned out a deep plum which looks amazing"	75.0%
works well in both products "good price aways works well"	75.0%
fairly quickly in both products "it does wash out fairly quickly but this is to be expected for all pink hair dyes!"	75.0%
good price in both products "coverage is fab super impressed and it was such a good price"	75.0%
great price in both products "great product gentle on hair and great price"	75.0%
really quick in both products "delivery to me in france is really quick and the 4 pots of dye are great value for money"	74.9%
really well in both products "mine is platinum and it took really well"	74.9%
fast delivery in both products "exactly what i wanted and fast delivery"	74.9%
looks great in both products "and my grey hair looks great however my blonde hair will not turn grey!"	74.8%
love directions in both products "absolutely love directions it holds so well in the hair"	74.8%
very quickly in both products "the hairdye arrived very quickly and is much cheaper to buy than in salons!"	74.8%
smells nice in both products "it conditions my hair fantastically and it smells nice too"	74.7%
lilac colour in both products "my advice to anyone would be to have the lightest blonde hair before using the lilac colour"	74.4%
purple colour in both products "if you are looking for a deep rich purple colour for your hair i would highly recommend this product"	74.4%
excellent value in both products "excellent value for money!"	74.4%
will probably in both products "so far i am very happy with it will probably buy again"	74.4%
pretty good in both products "the value is pretty good though you get 4 dyes for the price of 2 1 2 and if you dye your hair frequently that's a bargain as half a tub lasts for 2 dyes depends on how long your hair is"	74.4%
pretty well in both products "ordered the apricot dye and it's turned out pretty well so far this was over a bleached section of hair so it's very bright"	74.4%
more vibrant in both products "easy to use and an incredible colour more vibrant purple at first glance but absolutely stunning"	74.3%
cherry colour in both products "my hair is now a gorgeous deep cherry colour the lighter parts of my hair are more vivid cherry but i love it"	74.3%
good value in both products "great dye good value"	74.3%
really nice in both products "really nice colour when applied to well bleached hair"	74.2%
soft and shiny in both products "plus i cannot stop running my fingers through my hair as it is so soft and shiny!"	74.2%
great item in both products "great item"	74.2%
bright hair in both products "i used to use directions when i was a teenager and many years later decided to go back to my fun bright hair"	74.1%
lovely condition in both products "i bleached hair then used the blue dye hair is in lovely condition the dye is very conditioning"	74.0%
very pretty in both products "the colour silver itself is very pretty"	74.0%
very reasonable in both products "superfast delivery item as described at a very reasonable price"	74.0%
very happy in both products "arrived when expected : very happy with this item"	74.0%
with colour in both products "fantastic really pleased with colour"	74.0%
lovely shade in both products "lovely shade of pink and can be mixed with other colours in the range to make different shades"	73.8%
perfect condition in both products "this purchase arrived very quickly in perfect condition and as described"	73.7%
silky smooth in both products "good product made my hair feel silky smooth"	73.5%
staying power in both products "the rose red is a beautiful colour and definately has more staying power than most of these types of colour"	73.4%
very impressed in both products "very impressed :"	73.2%
bright colour in both products "bright colour lasts a while unlike most semi permanent hair colours easy to apply with no harsh smell or mess"	73.2%
amazing service in both products "amazing service and i'm sure i'll be buying more to keep my hair very pink!"	72.9%
highly recommended in both products "highly recommended"	72.6%
much better in both products "so much better"	71.9%
quite well in both products "non damaging love the smell lasts quite well considering and lovely colours"	71.8%
semi permanent colour in both products "excellent product and price really liked the semi permanent colour for our teenage girl just wanting a colour in the 6 week holidays"	71.6%
green colour in both products "it makes my hair go jet black then after a few washes it tinges a gorgeous green colour over the top"	71.2%
buying again in both products "will definitely be buying again!"	71.2%
super pleased "super pleased"	100.0%
bright gorgeous "i put this colour in my dark blonde auburn hair and it came out such an bright gorgeous shade of red super pretty i love it it's great value for money but because it's semi permanent it won't last forever great product"	100.0%
brilliant results "have used this product loads of times in this colour and had brilliant results but this was an absolute waste of money used 2 pots on my coloured blonde hair and after following instructions you could barely tell the difference i’m fuming as don’t have option to complain or return it’s either old out"	100.0%
brilliant hair colour "brilliant hair colour"	100.0%
really bright "the colour i got from this one was really really bright red"	100.0%
amazingly bright "easy to use amazingly bright colour love this product"	100.0%
glorious colour "glorious colour!"	100.0%
super impressed "coverage is fab super impressed and it was such a good price"	99.9%
genuine product "it is the genuine product"	99.9%
incredibly bright "this dye creates incredibly bright colours on bleached hair"	99.9%
simply stunning "on bleached hair simply stunning"	99.9%
amazing toner "amazing toner for blonde hair!"	99.7%
super speedy "great service and price super speedy dispatch too!"	99.7%
best thing "best thing i have found after years of being a blonde is firstly dye your roots"	99.6%
little damaged "packaging was a little damaged this time ordering it but overall it was fine as always"	99.1%
super patchy "loved it however unless your hair is completely bleach blonde it goes super patchy when fading not that the faded colour is bad but it was just clinging to certain parts and i'm naturally a light blonde so i thought it would take better i will buy again as i love it"	99.1%
charity fundraiser "bought this as dyed my hair for a charity fundraiser"	97.4%
perfect thanks "perfect thanks"	95.9%
original hair colour "my original hair colour is very dark brown it is now various shades of brown and red and grey"	95.1%
vary slightly "shades seem to vary slightly and may be based on individual ph bleaching dye and base hue"	94.5%
really fast "i got really fast and informative help from the seller so i do recommend purchasing it"	93.7%
amazing and vibrant "this has barely faded and my hair is still amazing and vibrant"	93.1%
colour is amazing "colour is amazing!"	93.1%
great and cheap "great and cheap compared to in the shops!"	93.1%
came out amazing "the colour came out amazing!"	92.6%
very satisfied "very satisfied!"	91.8%
excellent delivery time "great colour and excellent delivery time"	90.9%
enjoyed the colour "i used this colour of direction pot before and enjoyed the colour but that was some years ago"	90.7%
turned out amazing "as i dyed it all together i was a little worried it would come out as a brown blob but my god it turned out amazing!"	90.7%
super awesome "super awesome dye"	90.6%
flattering and vibrant "very flattering and vibrant"	89.2%
vibrant and strong "the colours are so vibrant and strong"	89.2%
strong and great "strong and great for taking out yellow"	89.1%
good galue "ive used this product before last quite a long time good galue for money"	88.8%
nice an bright "the best hair covering i've had in a long time colour stops nice an bright"	88.6%
beautiful colour "the rose red is a beautiful colour and definately has more staying power than most of these types of colour"	88.4%
really happy "i think it would need to be on bleached hair to get a truly violet look but i am really happy with it as is"	88.4%
great colur "love this hair colour great colur and doesn't bleach would definitely recommend"	88.0%
great valve "great valve for money"	88.0%
arctic blue colour "i went for the arctic blue colour"	84.9%
decent time "it colours conditions and lasts a decent time before fading"	75.0%
look great "after pre lighting my hair a week before thou6this colour would look great but how wrong i was washed my hair once and the colour was virtually gone would not buy again"	75.0%
good coverage "two pots did the whole hair with good coverage and good colour"	75.0%
great deal "it is a great deal"	75.0%
best price "this product is by far the best quality & the best price!"	75.0%
good points "good points and bad up to you to weigh them up!"	75.0%
gives amazing "it gives amazing vibrant results on pre lightened hair top up once a week to keep colour depth as it fades each time you shampoo"	75.0%
nice color "easy to use need to wait around 1 hour before wash wash your hair with cold water nice color nice product"	75.0%
speedy delivery "fantastic colour flame speedy delivery"	74.9%
free products "it lasts for so long on my hair if use sulphate free products!"	74.9%
great value "delivery to me in france is really quick and the 4 pots of dye are great value for money"	74.9%
pretty bright "however it was easy to use and was pretty bright"	74.9%
soooo lovely "and this is just soooo lovely a colour"	74.9%
perfect shade "dyed my previously highlighted hair the perfect shade of pastel pink"	74.8%
simple instructions "nice simple instructions and very easy to use"	74.7%
being shipped "delivery was amazing was here within two days if being shipped"	74.7%
achieve full "i section my hair when applying and comb through to achieve full and even distribution"	74.7%
vivid blue "90% of the dye on bleached blonde hair went green and the other 10% went a ghastly vivid blue"	74.7%
fantastic hair "directions is a fantastic hair dye i've used it for years"	74.6%
lovely effect "i loved the colour and how it took especially to my greys lovely effect"	74.6%
best color "flamingo pink from la riche is the best color that ever happened to me"	74.5%
beautiful colours "much safer on the hair and so many beautiful colours to choose from"	74.5%
best value "best value for money and i love this hairdye"	74.5%
lovely colours "non damaging love the smell lasts quite well considering and lovely colours"	74.5%
reliable directions pots "and in the end have came back to the old reliable directions pots"	74.5%
vibrant results "it gives amazing vibrant results on pre lightened hair top up once a week to keep colour depth as it fades each time you shampoo"	74.5%
looked great "the vermillion red looked great on my hair"	74.5%
class love "class love this colour"	74.5%
amazing price "amazing price"	74.5%
bright blue "my daughter coloured her hair weeks ago and it’s still a bright blue"	74.4%
peach colour "came out a lovely pinky peach colour and only left in for 15 mins"	74.4%
magenta colour "wow beautiful fluorescent magenta colour as a result of flamingo pink"	74.4%
temp colour "brilliant but i don't advice it for temp colour"	74.4%
enriching colour "luxurious enriching colour!"	74.4%
thou6this colour "after pre lighting my hair a week before thou6this colour would look great but how wrong i was washed my hair once and the colour was virtually gone would not buy again"	74.4%
blonde colour "wasn't very pleased with this item put it on bleached hair hair was a warm blonde colour and came out bright pink!"	74.4%
nicely 👍🏻 "just tones my hair nicely 👍🏻"	74.4%
pretty quickly "applied to bleached hair turned out to be more of a light reddish pink which turned into peachy pink which was nice but faded pretty quickly"	74.4%
amazing value "amazing value for money"	74.4%
good choice directions "always a good choice directions are amazing"	74.4%
very easily "stains skin and white shower tray very easily so make sure you have a good shower spray!"	74.4%
vibrant color "vibrant color and i usually use some with conditioner when i do my hair wash to prolong the pigment"	74.4%
good condition "turned up very quickly and in good condition"	74.4%
delivered promptly "not only was my dye delivered promptly and undamaged but the supplier adjusted my order when i asked as i did not want 4 of the same colors but a combination"	74.3%
very versatile "i used a different brands’ blue after stripping most of this green out and now have an awesome blue green pastel look going on so it’s very versatile"	74.3%
super easy "very vibrant and super easy to use as it’s pre mixed"	74.3%
faded nicely "amazing stuff i used 2 pots on my long thick hair after lightening it and the colour lasted weeks with 2 3 washes a week and faded nicely too"	74.3%
good packaging "quick delivery and good packaging from seller"	74.3%
delivered quickly "delivered quickly"	74.2%
lasting effect "this covers the roots with more color and then when you put the le riche on top it gives a much deeper and long lasting effect"	74.2%
quality product "same as always reliable quality product"	74.2%
recommend directions "would recommend directions for bright colours"	74.2%
happy customer "happy customer"	74.1%
well worth ": of course it needs to be bleached before hand but it's well worth it!"	74.1%
perfect product "perfect product"	74.1%
ordering more "will be ordering more"	74.1%
bright for ages "the colour will stay bright for ages!"	74.1%
looks fantastic "it looks fantastic!"	74.0%
more vivid "my hair is now a gorgeous deep cherry colour the lighter parts of my hair are more vivid cherry but i love it"	74.0%
covering my grey "lovely colour thank you covering my grey"	74.0%
always delivers "have been dying my hair with this product for 4 years now and it always delivers"	74.0%
cost effective "will definitely be sticking with directions cost effective too!"	74.0%
excellent service "ordered on sunday night and it came tuesday morning excellent service will buy again"	73.9%
looked vibrant "the colour looked vibrant and we left it on for the required time"	73.8%
week holidays "excellent product and price really liked the semi permanent colour for our teenage girl just wanting a colour in the 6 week holidays"	73.8%
treat yourself "treat yourself"	73.8%
gorgeous result "such a gorgeous result"	73.8%
bleach session "i love all the other colours i've tried from the directions range this just didn't make my hair silver it struggled to get with of any brassiness after my bleach session"	73.8%
look lovely "i look lovely!"	73.8%
some colour "i wanted to put some colour in and was perfect!"	73.8%
always good "always good"	73.8%
apply colour "on fully dry hair apply colour with a brush your fingers are fine too but you’ll probably need a comb to make sure your hair is well saturated cover the streaks with tinfoil or the whole head with a shower cap wait for at least 2 hours if you want an intense long lasting effect rinse until water runs clear condition and style as usual i find it doesn’t damage my hair and the result is great until you’ve washed it a few times"	73.7%
delivery and value "quick delivery and value for money"	73.7%
range this "i love all the other colours i've tried from the directions range this just didn't make my hair silver it struggled to get with of any brassiness after my bleach session"	73.7%
gorgeous shade "gorgeous shade and easy to apply and a bargain price!"	73.7%
good product "good product"	73.7%
stayed vibrant "this one definately stayed put on the roots and all over and stayed vibrant for weeks but"	73.6%
fantastic product "fantastic product"	73.4%
looked perfect "wanting dark silver hair this looked perfect after using 2 tubs of it and leaving it on for a hour and a half its only made my hair a little lighter with a few strands of light silver"	73.4%
nice product "easy to use need to wait around 1 hour before wash wash your hair with cold water nice color nice product"	73.4%
cool water "seal your hair follicles with cool water after showering to prevent colour loss when rinsing"	73.4%
good quality "fast delivery and good quality"	73.3%
lasting colour "i bought atlantic blue long lasting colour"	73.3%
naturally and light "her hair is blonde naturally and light so this definitely helps the brightness x"	73.3%
delivery was fast "the delivery was fast"	73.3%
deep colour "i use the poppy red on top of bleached blonde no conditioner in between and i love the deep colour that it turns out"	73.2%
loves them "my wife loves them"	73.0%
strong enough "this colour is strong enough to stain the white hair without using harsh chemicals before hand and it's gentle on your skin too"	73.0%
lovely product "lovely product it didn't ruin my hair and gives a vibrant color"	72.9%
hairdresser compliments "i have been using this product for 2 years now and everyone including my hairdresser compliments me in the shade"	72.9%
blond hair "this colour was put onto blond hair i have also ordered a poppy red for my daughter i only left it on for 35 mins and it’s taken extremely well"	72.8%
what products "the flamingo pink is my favourite shade of pink it last roughly 3 4 weeks depending on how much you wash your hair and what products you use"	72.8%
bright fushia "great colour but turned out bright fushia not red"	72.7%
grey hence "my hair is now naturally salt and pepper grey and after bleaching to bring the brown strands down to blond there is tendency for those hairs to show green instead of blue grey hence the bit of lilac to counter this"	72.7%
wasnt happy "it's good for its money however i wasnt happy when it got delivered as it was late and when i opened the box one of the tubs had leaked"	72.6%
fantastic value "fantastic value for four pots especially with free delivery"	72.6%
always reliable "same as always reliable quality product"	72.6%
just over half a "i used just over half a tub on a chin length bob which is probably more than you need as it came out incredibly bright so i washed it three times to fade it a little before going out it was still bright!"	72.5%
outcome colour "i liked the outcome colour even though my hair is very dark"	72.5%
lasted far better "the likes of manic panic etc have lasted far better"	72.4%
lasts a while "bright colour lasts a while unlike most semi permanent hair colours easy to apply with no harsh smell or mess"	72.4%
would recommend "so far i would recommend"	72.4%
take properly "i think your hair has to be seriously light almost white blonde for it to take properly"	72.1%
vibrant colours "vibrant colours on pre bleached hair which definitely had the dreaded orange so we weren't sure what the outcome would be "	72.0%
always happy "always happy"	71.7%
protection shampoo "also if you add a pot of this to some colour protection shampoo and leave in for 3 minutes when you go in bath it gives you a top up on your hair colour"	71.3%
tone directions colour "for a more vibrant tone directions colour is one of the best i have ever used!"	71.3%
nice silvery tone "it provides a nice silvery tone provided hair is bleached light enough however just after dying hair can have a tint of purple that should fade with washing"	71.3%
colour thanks "fast delivery great colour thanks"	71.2%
increase the heat "i leave this colour on as long as i can be bothered to wait with a plastic shower cap on to increase the heat"	71.0%
...

Pros [239] of La Riche Directions Alpine Green Semi-..	Strength
absolutely beautiful in both products "absolutely beautiful colour the 1st one didn't arrive but i got one a few days later extremely quick responses from the seller and its a beautiful color!"	100.0%
absolutely stunning in both products "and the colour is absolutely stunning so chuffed with it"	100.0%
excellent product in both products "excellent product very vibrant very impressed how well it takes to the hair i would definitely recommend it to anyone who wants to go red 😁"	100.0%
incredibly vibrant in both products "and the colour of my hair is still incredibly vibrant and very very pink!"	100.0%
amazing colour in both products "amazing colour and simple to use definitely worth the money"	99.9%
very bright in both products "flamingo pink and it’s very bright and just a hot pink"	99.8%
really good in both products "really good value for money and a lovely colour"	99.3%
best results in both products "i can imagine the best results are definitely achieved on pre lightened and bleached hair but this shows that some still can work quite successfully on natural hair"	99.3%
amazing product in both products "amazing product only used half a tub"	98.5%
great results in both products "nice smell and easy to use left it on for 20mins and got great results that faded on washing twice a week for about six weeks but a shading after that remains"	97.6%
good colour in both products "good colour about 3 weeks longevity"	96.3%
favourite hair in both products "favourite hair dye by far colours are always so vibrant"	93.7%
love love love in both products "love love love how easy this is too use"	93.1%
highly recommend in both products "highly recommend!"	90.5%
lovely colour in both products "really good value for money and a lovely colour"	90.3%
excellent coverage in both products "i applied onto damp hair that has been previously bleached and dyed my hair colour was grey blue purple all of which was la riche and hasn't been touched since my wedding in early february has excellent coverage would highly recommend"	89.7%
love the colour in both products "lasts a good 5 washes love the colour"	88.7%
bright and vibrant in both products "its so bright and vibrant and takes so long to fade"	88.5%
works best in both products "probably works best on super light natural hair or previously dyed hair"	88.3%
well bleached in both products "great colour when applied to well bleached hair but faded quicker than i hoped"	87.7%
looks amazing in both products "luckily her current headteacher is absolutely fine about and thinks it looks amazing"	75.0%
works well in both products "definitely works well on bleached hair and covers up previous light colours"	75.0%
fairly quickly in both products "as with all semi permanent colour it will fade and wash out fairly quickly but the thing with this product is that it still looks good when it does begin to fade"	75.0%
good price in both products "arrived fast and was a good price would buy from blue banana next time as would work out cheaper when buying bulk due to p&p"	75.0%
great price in both products ": so easy love this brand and great price!"	75.0%
really well in both products "it took really well to my hair"	74.9%
fast delivery in both products "easy to use fast delivery & makes hair soft!"	74.9%
looks great in both products "second try with leaving it on for three hours and the colour looks great and strong"	74.8%
love directions in both products "i love directions and the colour was great"	74.8%
very quickly in both products "mandarin is quite yellow and washes out very quickly 2 stars rose red is wonderful lasts a long time and fades to a lovely peach 5 stars mixed together they make a pretty dark orange that lasts a little longer than the mandarin on its own"	74.8%
smells nice in both products "it smells nice too which is always a bonus!"	74.7%
lilac colour in both products "i didn't expect the wisteria to look so nice but it was a lovely silvery lilac colour on my hair and i had so many compliments"	74.4%
purple colour in both products "ordered the dark tulip left on for 45 minutes after reading other reviews and it came out a really nice purple colour"	74.4%
excellent value in both products "great product and excellent value"	74.4%
will probably in both products "however it faded to a green colour which still actually looks pretty great on her and will probably need cutting out before heading to secondary school in september"	74.4%
pretty good in both products "pretty good!"	74.4%
pretty well in both products "takes a while to wash out but lasts quite long on bleached hair and even colours normal hair pretty well"	74.4%
more vibrant in both products "however poppy is more vibrant and exactly the shade i wanted"	74.3%
cherry colour in both products "as a lovely cherry colour"	74.3%
good value in both products "washed out fast and just not good value for money"	74.3%
really nice in both products "a really nice golden egg yolk yellow"	74.2%
soft and shiny in both products "my hair is soft and shiny"	74.2%
great item in both products "great item and fast delivery"	74.2%
lovely condition in both products "applying product smelt lovely left my hair in lovely condition"	74.0%
very pretty in both products "instead it's quite a rosy purple colour and my golden ends are now a fiery pink that looks very pretty"	74.0%
very reasonable in both products "coverage was even and at a very reasonable price i can't complain too much on the colour as it did the job perfectly and hair ended up brown not green after applying the box kit"	74.0%
very happy in both products "very happy"	74.0%
with colour in both products "i have tried many products to colour my grey and have a bit of fun with colour"	74.0%
lovely shade in both products "the brown has gone a lovely shade"	73.8%
perfect condition in both products "arrived quickly in the post and was in perfect condition"	73.7%
silky smooth in both products "i love this dye it washes out quite quickly but the colour is awesome i have dark hair but bleached for this my bleaching was awful so the lilac is a bit patchy but it's a lush colour and it made my hair feel silky smooth after the bleach just love it!"	73.5%
staying power in both products "if this isn't a problem for you i would say it has excellent staying power and is quite amazing looking on!"	73.4%
very impressed in both products "excellent product very vibrant very impressed how well it takes to the hair i would definitely recommend it to anyone who wants to go red 😁"	73.2%
bright colour in both products "produced a good bright colour on untreated natural blonde hair"	73.2%
amazing service in both products "amazing service seriously thanks for delivering it so fast it arrived one day before the estimated date"	72.9%
highly recommended in both products "this is a great product which is affordable and highly recommended"	72.6%
much better in both products "however the colour has come out really nicely much better than i expected"	71.9%
quite well in both products "this colour is quite subtle but i think if you had white blonde hair it would show up quite well my hair is dark blonde and it had a subtle lilac tint to it"	71.8%
semi permanent colour in both products "either way for a semi permanent colour i prefer this over other brands"	71.6%
green colour in both products "however it faded to a green colour which still actually looks pretty great on her and will probably need cutting out before heading to secondary school in september"	71.2%
buying again in both products "am buying again"	71.2%
hair colour in both products "when i was hanging out with a friend of mine a few weeks back i fell in love with her bright orange top and it was what i wanted as a hair colour"	66.7%
gorgeous silver colour "this has turned my hair into a gorgeous silver colour and i absolutely love it!"	100.0%
absolutely love "this has turned my hair into a gorgeous silver colour and i absolutely love it!"	100.0%
very beautiful "la riche dyes work so quickly and are so easy to use if instructions are followed it gives a very beautiful colour that is longer lasting than other semi permenant dyes"	100.0%
always brilliant "love this dye great coverage and always brilliant colour"	100.0%
very pleased "very very pleased"	100.0%
packaging perfect "came quickly packaging perfect and looked as described"	100.0%
brilliant colour "brilliant colour"	100.0%
most amazing "the most amazing product for blonde hair"	100.0%
stunning colour "stunning colour exactly what i was looking for i think it's the nicest red in the range"	100.0%
brilliant product "brilliant product"	99.9%
amazing results "amazing results!"	99.8%
favourite toner "this is my favourite toner to get yellowness out of my blonde"	99.3%
wonderful colour "this was a wonderful colour very pigmented and rich"	99.2%
great consistency "really easy to apply with a dye brush great consistency so no mess and a really vibrant green colour even when not pre bleached"	98.2%
nice bedding "i got a nice even result i knew my bleached ends would be mega bright of course however i could only whole heartedly recommend if you never a ☔ get caught in the rain b ⛹️‍♀️work up a sweat c 🏊‍♀️ swim d like nice bedding"	95.9%
super moisturing "it applied really easily smells fine and felt super moisturing"	95.6%
super pigmented "i usually use the cerise pink one and it's super pigmented and the tub lasts forever because you only need a small bit mixed with conditioner"	95.6%
marked down "i marked down for longevity as this is only a semi permanent dye so is to be expected and i guess depends on how often you wash your hair"	94.4%
super colour "super colour"	93.8%
amazing and so bright "love this colour amazing and so bright i alway use directions would not use anything else"	93.1%
very vibrant and "its very vibrant and fun"	93.1%
colour is gorgeous "the colour is gorgeous and it stays for a good amount of time compared to other dyes i've used"	93.1%
best and brightest "poppy is by far the best and brightest shade of red i've tried including professional colours i've paid 10 times more for at the hairdressers "	93.1%
arrived nicely "item arrived nicely packed"	92.5%
nice consistency "it's a nice consistency and makes my hair feel so soft afterwards too!"	92.2%
it's brilliant "but it's brilliant!"	91.7%
highly pigmented "better than those found on the high street been using this for years and is highly pigmented"	91.6%
highly bleached "my hair is highly bleached almost white and this barely touched my hair"	91.6%
poppy red is perfect "poppy red is perfect and turquoise is just such a pretty shade"	91.3%
best white anything "the dye does come off fairly well from most things btw eventually but don't risk your best white anything for goodness sake!"	90.9%
great loved "overall it’s great loved the colour"	90.4%
daughter loved "daughter loved it"	89.2%
lovely pigment "lovely pigment but didn’t catch onto the main part of my hair except the ends"	88.9%
good toner "good toner"	88.8%
blue is amazing "absolutely love directions hair dye and this blue is amazing!"	88.6%
vibrant and true "its so vibrant and true to colour"	88.6%
turned out pink "however despite the description it turned out pink!"	88.5%
great toner "great toner buy two and leave it on for longer than suggested especially if your hair has just been bleached and is still very yellow "	88.0%
definately bright "it is definately bright purple"	87.4%
rose gold colour "i mix this with a the brands pink to create a rose gold colour on my bleached hair"	75.0%
genuine people "💪how do we know if something's any good unless genuine people leave reviews?"	75.0%
nice smell "nice smell and easy to use left it on for 20mins and got great results that faded on washing twice a week for about six weeks but a shading after that remains"	75.0%
good instructions "there are good instructions on their website which was what i followed"	75.0%
generous amount "added pea size amount of the dye to generous amount of hair conditioner with few drops of green food colouring and left it on my hair for 15 mins"	75.0%
love these "i love these"	75.0%
looks good "as with all semi permanent colour it will fade and wash out fairly quickly but the thing with this product is that it still looks good when it does begin to fade"	75.0%
professional colours "poppy is by far the best and brightest shade of red i've tried including professional colours i've paid 10 times more for at the hairdressers "	75.0%
european languages "i love this product however you would be stuck if you only spoke english as all the directions are in european languages"	75.0%
pride parade "the colour range enough to rainbow your think you were at a gay pride parade"	74.9%
noticeable shine "love this colour i mixed it with the silver semi_ permanent and the result was a stunning dark violet it also added a noticeable shine to my hair "	74.9%
nice shade "the colour gradually faded but stayed a nice shade of pink"	74.9%
good alternative "it's a good alternative to using toner and peroxide for yellowed hair"	74.9%
looks stunning "it looks stunning"	74.9%
super light "i have very light blonde bleached hair and i use a white toner so it is super light at the moment"	74.9%
blonde streak "i previously had a blonde streak which i bleached i'm naturally brunette though it was slightly orange"	74.9%
best coloured "it's the best coloured hair dye i've ever found"	74.9%
nice condition "used the product on fairly light bleached ombre hair and left it on for about 30 45 and the colour came out a lovely pastel pink not patchy and left my hair in a nice condition unlike some semi permanent colourants"	74.9%
really quickly "seller was also great responded to my question and solved it really quickly"	74.8%
added directions "the hair dresser bleached a balayage and added directions colour to it"	74.8%
natural streaks "my hair is light brown with very light blonde natural streaks and i have bleach on my lengths"	74.8%
sensitive scalp "however i have a sensitive scalp and i experience no iritation with this brand"	74.7%
luminous pink "my highlighted bits went luminous pink"	74.7%
lovely blue "but the terrible part was that it bled in the shower and the lovely blue in my hair was completely gone after washing!"	74.7%
definitely worth "definitely worth it!"	74.6%
fiery pink "instead it's quite a rosy purple colour and my golden ends are now a fiery pink that looks very pretty"	74.6%
super pink "after a day of work the whole side of my face was super pink!"	74.6%
with warm water "i rinsed out as much as i could with warm water really make sure you're massaging your scalp and hairline to avoid any leftover dye showing"	74.5%
nice light orange "mandarin was perfect great staying power fades gradually to a nice light orange"	74.5%
brave enough "i used the violet on bleached hair finally been brave enough at 45 to bleach my hair!"	74.5%
cerise colour "i went with the cerise colour just cos since turning 40 and discovering a grey hair or two i needed something bold"	74.4%
purplish colour "this colour comes out as a pinkish purplish colour i like it!"	74.4%
rouge colour "great to top up my majicontrast rouge colour between dyes"	74.4%
intenser colour "this is of no fault to the product i apply it knowingly and so always go for a darker intenser colour than i want"	74.4%
reddish colour "this turned out a lovely reddish colour the last photo uploaded "	74.4%
tangerine colour "next up was the tangerine colour"	74.4%
fthe colour "the rinsing part o fthe proceedure managed to remove most o fthe colour"	74.4%
bleach colour "it was faded a lot and still has the bleach colour coming through which colouring won’t get rid of"	74.4%
lovely earning "if you havent completely fried your hair i can imagine this colour would have great staying power and it is lovely earning me lots of people coming over to admire it but be warned you have be sporting green hair for some time after"	74.4%
strong hold "i have used these colours on and off for years and would highly recommend them for a strong hold"	74.4%
added great "i washed my hair with a silver toning shampoo and conditioner as it added great highlights towards the end when it started to fade"	74.4%
beautiful color "absolutely beautiful colour the 1st one didn't arrive but i got one a few days later extremely quick responses from the seller and its a beautiful color!"	74.3%
useful or interesting "😉 please tap "helpful" ⬇️ if my review has been useful or interesting"	74.3%
prefer this "either way for a semi permanent colour i prefer this over other brands"	74.3%
vibrant purple "it came out a beautiful vibrant purple"	74.3%
vibrant fuchsia "the darker parts have faded a fair bit and the excess dye on my scalp has gone the ends remain vibrant fuchsia"	74.3%
perfect colours "overall i am fairly happy with the results although the white toner doesn't go vey far i used a whole tub and my jar is shoulder length but the lilac and purple that i mixed with conditioner were the perfect colours for my hair and am quite happy with the overall results"	74.3%
amazing colours "i have gone many colours with direction and it's always gone amazing colours the lilac however doesn't show as great as the others"	74.2%
actual colour "the actual colour is a bit of a surprise in pictures it looks red in daylight more of a deep pink and purple in dim lighting"	74.2%
fairly happy "overall i am fairly happy with the results although the white toner doesn't go vey far i used a whole tub and my jar is shoulder length but the lilac and purple that i mixed with conditioner were the perfect colours for my hair and am quite happy with the overall results"	74.2%
really effectively "i always bleach my hair before using these products to acheive best results and many of the bright bold colours have worked really effectively in thr past and are so easy to use top up "	74.1%
quick and efficient "amazon delivery was quick and efficient as always"	74.0%
regular colour "love this dye its my regular colour now!"	73.9%
pleasant surprise "works ok on light brown hair which was a pleasant surprise"	73.9%
with results "very happy with results!"	73.8%
very affordable "this is by far the best hair dye brand i’ve ever used and it’s very affordable i live by this dye 100% this photo was taken just after dying on bleached hair and days later it’s still holding the same colour"	73.8%
great coverage "love this dye great coverage and always brilliant colour"	73.7%
feeling nice "nice vibrant colour easy to apply and leaves hair feeling nice and soft after bleaching the cr p outta it haha"	73.7%
topped up my colour "great red colour topped up my colour as it was starting to go orange turned out great will defintly buy this again"	73.7%
many thanks "many thanks"	73.6%
brown colour "i have a section of hair that i colour bright red the rest being a chestnut brown colour and previously found the la riche shade pillarbox the purest red colour"	73.6%
very inexpensive "easy to use and very inexpensive however its very much a wash in wash out product"	73.5%
shiny colour "really deep shiny colour and pleased to think it’s more natural than other offerings!"	73.5%
even better "really pretty colour way brighter than i thought it would be but that just makes it even better"	73.5%
relatively quickly "it does wash out relatively quickly but i'm talking weeks and you get a hue for a while still"	73.4%
strong pigment "i've used almost all of these colours and it's very hit and miss for me the lagoon blue and bright pink shades work very well cover and have strong pigment but this one most of the purples tbh was streaky and patchy as anything"	73.2%
lasting kind "really great quality and long lasting kind of stains the hair a little but does fade so you can get rid of it if you want to"	73.2%
bright of course "i got a nice even result i knew my bleached ends would be mega bright of course however i could only whole heartedly recommend if you never a ☔ get caught in the rain b ⛹️‍♀️work up a sweat c 🏊‍♀️ swim d like nice bedding"	73.2%
fairly cheap "fairly cheap "	73.2%
good amount "the colour is gorgeous and it stays for a good amount of time compared to other dyes i've used"	73.2%
unique colour "so i decided to use 'tulip' and applied it for 90 mins of course there's no point in hoping it will come anything close to the swatch above but it's still a really nice unique colour"	73.0%
well packed "needed it urgently after bleaching disaster and my hair turned brassy orange red ordered it through prime same day and got it around 7pm well packed"	73.0%
lasts 3 4 weeks "good if you have light coloured hair lasts 3 4 weeks if not desired colour to remove use washing up liquid"	73.0%
light & bright "couldn't decide between multiple shades of pink so went for this one because it seemed light & bright enough without being too orangey salmoney something i wanted to avoid at all costs"	72.9%
should easily "i have bleached streaks and i should easily be able to get five uses out of this little tub for dyeing them"	72.8%
longer lasting "la riche dyes work so quickly and are so easy to use if instructions are followed it gives a very beautiful colour that is longer lasting than other semi permenant dyes"	72.8%
cleaned immediately "vibrant colour easy to use prompt delivery but do follow instructions as this product stains all it comes into contact with if not cleaned immediately your bathroom fittings will have a nice pink tinge"	72.8%
conditioning qualities "i have to say though the hair dye has conditioning qualities"	72.8%
bright purple "good colour at first but as u wash it it goes bright purple"	72.7%
bright turquoise "this colour is far more blue than lilac and washes out to a bright turquoise or green colour on bleached hair"	72.7%
good brand "it’s lightened significantly since i’ve washed it twice though directions is a good brand and trust it"	72.5%
both photos "both photos are in natural light but the one on the left was on a grey day and was the same day it had been dyed"	72.4%
their turquoise color "i should add that their turquoise color works great"	72.2%
suprinsingly quick "arrived the next day which was suprinsingly quick!"	72.2%
great seller "great seller too many thanks"	72.0%
rose brown "nice and peachy i added it to my light brown to make it rose brown"	71.9%
lovely conditioning "lovely conditioning dye great colour"	71.9%
bought colour "having read other reviews about the need to leave it on for about 2 hours i left it on for 1 hr my hair it quite porous but the result was subtle but i was pleased because i'd stupidity put a permanent shop bought colour in dark ash blonde over my highlighted dark blonde hair and i got horrible brassy roots and khaki ends"	71.8%
worked lovely "worked lovely"	71.5%
amazing idea "so lc bring out this amazing idea which i'm all for except i refuse to pay £15 +pp for tint "	71.4%
went ahead "i then went ahead and applied the flamingo pink as per the instructions and wow what a vibrant colour"	71.4%
highlighted bits "my highlighted bits went luminous pink"	71.2%
recommend this "i'd definitely recommend this to a friend"	70.9%
naturally light "i would warn caution if applying on bleached hair may have no issues however if you hair is naturally light"	70.9%
very potent "brilliant and very potent just a little bit of it turned my whole yellowish hair turquoise :"	70.8%
prompt delivery "vibrant colour easy to use prompt delivery but do follow instructions as this product stains all it comes into contact with if not cleaned immediately your bathroom fittings will have a nice pink tinge"	70.7%
nice bright pink "nice bright pink on my highlights which fades after the second wash to a softer rose colour"	70.5%
save the rest "vibrant colour long lasting handy to be able to use what you like and save the rest for another time if you don 't use it all"	70.4%
lightened significantly "it’s lightened significantly since i’ve washed it twice though directions is a good brand and trust it"	70.4%
luminous peachy orange "i used less than quarter of this tub with most of an aussie conditioner and ended up luminous peachy orange!"	70.2%
pleased overall "pleased overall"	70.2%
recommend buying "the small pot is perfect for me as i only have a streak so i highly recommend buying 3 4 pots if you are toning your whole head of hair"	70.1%
being totally clear "and it leaches on to everything even just by touching your hair you will end up with dye on your nails and this is despite the water being totally clear after dying is complete"	70.0%
took brilliantly "was recommended this one and was sceptical but it took brilliantly!"	69.9%
opposed to the time "i left it on for an hour as opposed to the time suggested as this gets better results but i have to say that i was very disappointed with the outcome"	69.8%
real colour "no real colour pay off"	69.7%
bright bold colours "i always bleach my hair before using these products to acheive best results and many of the bright bold colours have worked really effectively in thr past and are so easy to use top up "	69.6%
adds a bit of depth "it did go more green than turquoise on the bits that were more gingery when bleached but it just adds a bit of depth to the colour"	69.5%
works great "this works great!"	69.5%
most noticeable "this was the colour that had the most noticeable transference onto clothes and my bed pillow"	69.5%
weeks thanks "the colour lasted for weeks thanks you washing her hair with baby shampoo"	69.3%
several different brands "i have tried several different brands and la riche directions is by far the most superior out there the colours are vibrant and last"	69.2%
recommend bleaching "to get a really nice blue green colour i recommend bleaching then using apple green followed by atlantic blue"	69.2%
liked the outcome "easy to apply i liked the outcome"	69.1%
incredibly soft "made my hair incredibly soft as well which i didn't expect"	69.1%
stain easily "only problem i find is it stain easily but does come out alright"	69.1%
deep fuchsia "i got a lovely shiny rich burgundy on the light brown parts and bright deep fuchsia on my bleached lengths and lighter bits"	69.1%
nice even result "i got a nice even result i knew my bleached ends would be mega bright of course however i could only whole heartedly recommend if you never a ☔ get caught in the rain b ⛹️‍♀️work up a sweat c 🏊‍♀️ swim d like nice bedding"	68.8%
will turn pink "ps if you have a dry scalp dandruff like me avoid touching it with this or it will turn pink!"	68.7%
become very light "so as it's washed out my hair had become very light"	68.7%
smells nice as well "very good toner smells nice as well"	68.7%
recommended this "firstly i was recommended this as toner for my somewhat ginger hair"	68.6%
bright hair colours "i love bright hair colours"	68.6%
worth the money "amazing colour and simple to use definitely worth the money"	68.4%
become vibrant "this is all natural and don’t be expecting dark hair to magically become vibrant just by using this!"	68.4%
vivid colour "have used this brand for years on n off it's a little hard to find these days unfortunately but it gives a really good vivid colour that does not fade and is very easy to use"	68.2%
fave colour "my fave colour in directions"	68.1%
very strong "the color payoff is really nice but the staying power i not very strong and they fade pretty much after the first wash but i think that is to be expected from semi permanent colors"	67.9%
excess colour "it's worth saying that most of this excess colour is probably coming from my bleached lengths as it's more porous of course and if your hair is all previoisly undyed it probably won't be quite so dramatic"	67.8%
color payoff "the color payoff is really nice but the staying power i not very strong and they fade pretty much after the first wash but i think that is to be expected from semi permanent colors"	67.6%
interesting plum brown "i applied it over purple and blonde hair and it lasts much shorter time over the purple and fades to an interesting plum brown but it stays vibrant with the blonde before fading to a sky blue"	67.4%
favourite blue hair "my absolute favourite blue hair dye"	67.1%
quick delivery "quick delivery and sufficiently packaged"	67.1%
colour is woww "love this make and the colour is woww"	67.0%
followed instruction "amazing followed instruction except i left it on for half an hour and its lush!"	66.9%
great cooler "great cooler works well"	66.8%
lovely lilac shade "silky soft hair in a lovely lilac shade !"	66.7%
love directions colours "love directions colours always takes really well"	66.7%
...